Eighty-six percent of women hope to achieve security in retirement but the statistics show that only about 33% of them will. Poverty often hits women harder in retirement. In 2021, AARP and the Ad Council came together to create a new campaign, “We Say Save It,” to help women better plan for retirement living. The article, AARP, Ad Council Team Up to Boost Women’s Retirement Savings talks about the reasons why women suffer monetarily after quitting work and directs readers to the, WeSaySaveIt.org official site that offers women detailed information on retirement savings and ways to make your money work best for you.